On The Job Hand lotion: Concrete

On The Job Hand lotion: Concrete, On The Job Hand lotion, Dentsu America, Wharton Innovative Products, LLC, Print, Outdoor, Ads

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Advertising campaign "On The Job Hand lotion (Repairs hands that work for a living)"



Original Resolution
Released: February 2010
Advertiser: Wharton Innovative Products, LLC Wharton Innovative Products, LLC
Brand name: On The Job Hand lotion On The Job Hand lotion
Agency: Dentsu America Dentsu America
Country: USA USA
Category: Cosmetics & beauty products Cosmetics & beauty products

Credits:

  • Repairs hands that work for a living

    Advertising Agency: Dentsu America, New York, USA
    Creative Directors: Paul Laffy, Bruno Corbo, Aaron Frisch, Arun Nemali
    Art Director: Aaron Frisch
    Copywriter: Arun Nemali
    Illustrator: Kilato (digital retouching)
    Photographer: Vincent Dixon


The commercial titled Concrete was done by Dentsu America advertising agency for On The Job Hand lotion (Wharton Innovative Products, LLC company) in USA. It was released in the February 2010. Business sector is Cosmetics & beauty products.







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