QUICK & HOT KETTLE: HEATS UP IN 3 SECONDS

The advert titled HEATS UP IN 3 SECONDS was done by BAUMANN BER RIVNAY SAATCHI & SAATCHI advertising agency for QUICK & HOT KETTLE (TEFAL BY NEWPAN company) in ISRAEL. It was released in the April 2009. Business sector is Home electronics & audio-visual.

Credits:

• Advertising Agency: BAUMANN BER RIVNAY SAATCHI & SAATCHI, ISRAEL, Ramat Gan
  Creative Director: Ad Noy/Ben Sever
  Creative Director: Ad Noy/Ben Sever
  Scriptwriter: Amrel Shoshani/Rani Tzalach
  Agency Producer: Baumann Ber Rivnay Saatchi & Saatchi
  Account Supervisor: Shlomit Kloger
  Producer: Baumann Ber Rivnay Saatchi & Saatchi
  
  Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
  ANN: Tefal's Quick & Hot kettle heats up in three seconds.Full script of the ad in the original language
  ANN: Koumkoum shel Tefal meetha'mem bea shalosh shniyout.
  Brief Explanation
  The revolutionary new kettle from Tefal boils water in exactly 3 seconds.
  We created a 3-second radio script, in which the narrator 'heats up' or 'boils', also in exactly 3 seconds, just like the kettle.
  
  It’s important to note that the word in Hebrew for ‘Heats up’, has a double meaning. It’s about boiling the water, but also getting irate about something, and this is what happens to the narrator in the ads.