SPORTING GOOD STORE: WOMAN RANT

The advert titled WOMAN RANT was done by DEVITO/VERDI advertising agency for SPORTING GOOD STORE (SPORTS AUTHORITY company) in USA. It was released in the November 2007. Business sector is Fast food outlets & restaurants.

Credits:

• Advertising Agency: DEVITO/VERDI, USA, New York
  Creative Director: Sal DeVito
  Scriptwriter: Rich Singer/Alexei Beltrone/Jay Marsen
  Agency Producer: Barbara Michelson
  Director: Joe Barone
  Sound Engineer: Tim Leitner
  
  
  Script in English
  SFX: Cheering; building drums
  
  FVO: People who think I’m a tomboy. Coaches who call me sweetie. Team captains that pick us last. Sports writers who pretend we don’t exist. Women who throw like girls. The guys who love them. Girls who are afraid to get their nails dirty. People that don’t take me seriously. Quitters. Sore losers. And anyone, anyone, anyone who stands in my way. This is for you:
  SFX: Whistle
  FVO: Get off the field.
  
  ANN: Sports Authority. Dedicated to the dedicated.
  Brief Explanation
  Sports Authority is a large chain of sporting goods stores.