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Pink Ribbon Adverts & Commercials Archive

The Pink Route [video]

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Credits & Description:

Category: Public Interest, NGO Media: Experiential Brand: Pink Ribbon Agency: Publicis Geo: Switzerland Advertising Agency: Publicis, Zurich, Switzerland Chief Executive Officer: Thomas Wildberger Creative Director: Peter Brönnimann Art Director: Norihito Iida Copywriter: Christian Stüdi Photographer: Sandra Kennel Art Buying: Eliane Bachmann Brand Director: Claudia Ziltener Published: October 2017 Description: On the 10th anniversary of Pink Ribbon Switzerland we created a climbing route with holds shaped as breasts under the motto “The right grip may save lives”. In this way, women were reminded that conscious gripping is important not only for climbing, but also for early detection of breast cancer. To bring people to the climbing route, we created this event-poster. Early detection often increases chances of healing. Check your breasts regularly. More on https://pink-ribbon.ch/

The Ambient Advert titled The Pink Route [video] was done by Publicis Zurich advertising agency for brand: Pink Ribbon in Switzerland. It was released in the Oct 2017.
Advertiser: Sanoma Oyj
Brand name: Pink Ribbon
Agency: Publicis Zurich
Country: Switzerland
Category: Against Cancer
Released: October 2017

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