Road Safety / Print/Outdoor adverts

Road Safety: Headphones body

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Released:	January 2008
Advertiser:	Road Safety
Brand name:	ROAD SAFETY CAMPAIGN
Advertising Agency:	DDB SYDNEY
Country:	AUSTRALIA
Category:	Public health & safety
Awards:	Cannes Lions 2008 Outdoor Bronze
Tags:	Prints Cannes 2008 Work

The advert titled Headphones body was done by DDB SYDNEY advertising agency for ROAD SAFETY CAMPAIGN (Road Safety company) in AUSTRALIA. It was released in the January 2008. Business sector is Public health & safety.

Credits:

DDB Sydney has released a print campaign to raise awareness of the fact that the number of teenagers dying as a result of listening to ipods whilst they cross the road is beginning to reach epidemic proportions.

Advertiser/Client: NSW POLICE FORCE
Product/Service: ROAD SAFETY AWARENESS
Advertising Agency: DDB SYDNEY
Country: AUSTRALIA
Advertising Agency: DDB SYDNEY
Country: AUSTRALIA
Executive Creative Director: Matt Eastwood
Copywriter: Ben O'Brien
Art Director: Adam Rose
Photographer: Mat Baker
Typographer: Jason Young
Account Supervisor: Rebecca Kent