Cannes Lions 2007 Young creatives

Credits & Description:

Cannes Lions 2007 Young creatives winner.
Right To Play is an international humanitarian organisation committed to improving the lives of children in the most disadvantaged areas of the world. It uses specially-designed sport and play programmes to promote development, peace and health. The aim of the brief was to create awareness, educate and inform the public about the charity Right To Play and their work in using sport for peace worldwide.
Advertising Agency: Publicis, Chile
Art Director: Juan Pablo Gaete
Copywriter: Michael Honeyman