Impaled Billboard

Credits & Description:

Category: Entertainment & leisure
Brand: Prime TV
Agency: DraftFCB Auckland
Country: New Zealand
To promote the raunchy new season of True Blood, DraftFCB Auckland stabbed a billboard with a giant wooden stake. The stake then protruded out the other side, creating an unmistakable bulge in an ad for a local underwear brand.

Category: Entertainment & leisure
Client: Prime TV
Agency: DraftFCB Auckland
Country: New Zealand
Executive Creative Director: Regan Grafton
Creative: Kevin Walker
Creative: Melina Fiolitakis
Group Account Director: Toby Sellers
Account Director: Sally Willis
Agency Producer: Eric Thompson
Retoucher: Adrian Fitzgerald
Designer: Will Pickering
Account manager: Anna Samson
Finished Artist - Bex Wells

Media buyers: Karen Tipper & Nicole Earnshaw