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Spot: RAC: Nodding Off

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Released:	January 2008
Avertiser:	RAC
Agency:	AMV BBDO
Country:	United Kingdom
Category:	Public health & safety

Credits:

In support of RAC's new social responsibility initiative this AMV BBDO London spot tells viewers that tiredness kills and they should take a break when driving long journeys, or late at night.

Product : RAC
Agency : AMV BBDO London
Executive Creative Director: Paul Brazier
Art Director: Tony Hardcastle
Copywriter: Mark Tweddell
Agency Producer: Maggie Mullen
Director : loom
Prod. Co. : Partizan
Country : United Kingdom

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