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Spot: WWF Canada "Society"

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Released:  November 2007
Brand name:  WWF
Country:   Canada
Category:  Public awareness messages
Tags:  Social Advertising
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The world has changed. You can too. WWF-Canada can help.

Some of our past actions, that at the time seemed right or normal, now seem so wrong. Remember when we drove without a seatbelt, smoked during pregnancy or on an airplane?

As the world grows increasingly aware of the dangers of global warming, the way we treat the planet will soon seem just as misguided. Thankfully, together we can change our ways. http://wwf.ca/LivingPlanet/
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