Title "Singing Cowboy (60 sec)"
Agency Arnold Worldwide (Boston)
City Boston
Agency Crispin Porter + Bogusky, Miami
Advertiser American Legacy Foundation
Brand Name American Legacy Foundation
Product Name Truth
Business Sector Anti-Drug/Alcohol/Tobacco Message
Campaign Name Singing Cowboy
Market United States
Country of Production United States
Language English
Type Television
Length 60 seconds
Tagline Knowledge is contagious: infect truth
Awards Golden Award of Montreux, 2007 (Gold Medal) for Public Interests

Cannes Lions - International Advertising Festival, 2007 (Bronze Lion ) for Public Health & Safety

The New York Festivals International Advertising Awards in All Media, 2007 (Gold World Medal) for Health & Hygiene Campaign

The New York Festivals International Advertising Awards in All Media, 2007 (Silver World Medal) for Health & Hygiene

The New York Festivals International Advertising Awards in All Media, 2007 (Silver World Medal) for Cinema Commercials

The Cresta Awards, 2007 (Grand Prix Winner) for TV/Cinema

The Cresta Awards, 2007 (Winner) for TV/Cinema

The Golden Drum Awards, 2007 for TV & Film Promo Award

London International Awards - LIA, 2007 (Gold) for Television/CinemaPublic Service/Social Welfare Campaign

The Intercontinental Advertising Cup (The Cup), 2007 (Winner) for Best of Strategy

The Intercontinental Advertising Cup (The Cup), 2007 (Nominee) for Best of Social Engagements

AICP, 2007 (Winner) for Public Service Announcement

The Mobius Advertising Awards, 2007 (Best of Show) for Cinema / In Flight