Credits:

Synopsis: The “Resources for the future” project is part of the Petrom “Respect for the future” social responsibility project and it is one of the biggest projects in this field in Romania. The vision that guides us makes us act in a convincing and efficient manner to show that we really have the power to change things in order to generate a more responsible attitude.

Agency: Ogilvy & Mather Bucharest
Advertiser: Petrom
Brand Name: Petrom
Product Name: Petrom CSR platform, Respect for the future
Business Sector: Energy Production, Raw Materials & Minerals
Campaign Name: Resources for the future
Date of First Publication 11/16/2007
Market: Romania
Creative Director Nica Albert
Art Director Dita Cristi
Copywriter Simion Cristi
Account Director Radu Diana, Murray Alexandra
Agency Producer Oana Boghici