Armstrong laminate floors: James Dean / Advertolog.com

Home / Ad Archive / Prints / Armstrong laminate floors: James Dean

DEMO MODE

Click here to become a subscriber and see credits, related materials and get an ability to search prints and tv-spots by tags

here

International Theater School Festival: Wall

there

FES: Coward

This content is available
to subscribers only

Print: Armstrong laminate floors: James Dean

Prints, Outdoor, Ads Armstrong laminate floors: James Dean, , BBDO NEW YORK,

This content is available to subscribers only

Click here to subscribe »»

See full size

Released:	April 2008
Avertiser:	ARMSTRONG FLOORS
Agency:	BBDO NEW YORK
Country:	USA
Category:	Home appliances & furnishings
Tags:	Prints

Credits:

The campaign uses the theme “It only looks like the real thing” to show the upscale appearance and quality of Armstrong’s laminate floors. To highlight the theme, each execution features professional look-a-likes for well-known celebrities Lucille Ball, James Dean and Marlin Brando. The agency worked with photographer Norman Jean Roy, whose works can be found in fashion magazines like Vogue, Men’s Vogue, Vanity Fair, Allure and Glamour.

Advertising Agency: BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Exec. Creative Director: Susan Credle
Assoc. Creative Director: David DiRienz
Copywriter/Art Director: David DiRienz
Photographer: Norman Jean Roy

Subscribers have the ability to view or download tv-spots,
browse by brands, agencies, countries, categories and much more...