Organ Donation: Get inside her

The advert titled Get inside her was done by DUVAL GUILLAUME advertising agency in Belgium. It was released in the November 2008. Business sector is Public awareness messages.

Credits:

• Belgium the law concerning organ donation is very confusing. Everyone thinks he or she is automatically considered as a donor, but in fact you have to register to be a donor. Reborn to be alive is campaigning to make everyone aware of the fact he or she has to sign up. Also with the male target audience. That's why we placed the following ad in P-magazine, Belgium's leading male magazine.

  
  

  Advertiser: Reborn to be alive (Organ Donor Foundation)

  Product: Organ Donor Foundation
  Agency: Duval Guillaume, Brussels
  Executive Creative Director: Katrien Bottez, Peter Ampe
  Creative Director: Katrien Bottez, Peter Ampe
  Art Director: Katrien Bottez
  Copywriter: Peter Ampe