ORANGE / Print/Outdoor adverts

Orange: SMS

Prints, Outdoor, Adverts Orange: SMS, , SHALMOR AVNON AMICHAY/Y&R,

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Released:	May 2008
Advertiser:	ORANGE
Advertising Agency:	SHALMOR AVNON AMICHAY/Y&R
Country:	ISRAEL
Category:	Commercial public services
Awards:	Cannes Lions 2008 Press Bronze
Tags:	Cellurar Operator Creative review Israel nominees for Cannes 2008

The advert titled SMS was done by SHALMOR AVNON AMICHAY/Y&R advertising agency for ORANGE company in ISRAEL. It was released in the May 2008. Business sector is Commercial public services.

Credits:

The danger created by SMS writing and reading while driving is shown here

Product : Orange telecommunications
Agency : Shalmor Avnon Amichay / Y&R
Country : Israel
Executive Creative Director: Gideon Amichay
Creative Director: Tzur Golan
Creative Director: Asaf Covo
Creative Group Head: Yariv Twig
Copywriter: Geva Kochva

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