Bed

Credits & Description:

Category: Toiletries
Advertiser: P&G
Product/Service: ORAL – B PRO EXPERT
Agency: PUBLICIS BUCHAREST
Chief Creative Officer: Razvan Capanescu
Copywriter: Dan Frinculescu
Art Director: Catalin Paduretu
Account Manager: Catalin Albu
Account Manager: Catalin Albu

English Translation of Main Headlines

The Oral B PRO-EXPERT mouthwash kills most of the germs in one’s mouth. Add the strong mint flavor and you get a really effective bad-breath repellant. And long lasting fresh breath means people sitting next to each other can give up the fear and talk freely. With their mouths, that is.
Bad breath can be harmful to communication between close people.