LOUIS VUITTON / Print/Outdoor adverts

Louis Vuitton: Sean Connery

Released: November 2008
Advertiser: LOUIS VUITTON LOUIS VUITTON
Advertising Agency: OGILVY & MATHER Paris OGILVY & MATHER Paris
Country: France France
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The advert titled Sean Connery was done by OGILVY & MATHER Paris advertising agency for LOUIS VUITTON company in France. It was released in the November 2008. Business sector are Clothing & footwear, Personal effects - including perfumes, tobacco & luxury items.

Credits:

  • Connery is captured on a rough wooden landing on a beach near his home in the Bahamas, with a waterproof version of Louis Vuitton's classic Keepall travel bag. The tagline reads: 'There are journeys that turn into legends. Bahamas islands. 10:07'.

    It is an impressive coup for the label, which consistently uses high-profile figures to front its campaigns.

    'We are extremely proud that an actor of such immense stature should have agreed to participate in Louis Vuitton's Core Values campaign' said Antoine Arnault, Head of Communications at Louis Vuitton.

    'This wonderful portrait, which captures all Sir Sean Connery's legendary allure, is bound to have a tremendous impact.'


    Advertiser/Client: LOUIS VUITTON MALLETIER

    Product/Service: LOUIS VUITTON
    Advertising Agency, City: OGILVY & MATHER, Paris
    Country: FRANCE
    Advertising Agency, City: OGILVY & MATHER, Paris
    Country: FRANCE
    Creative Director: Christian Reuilly
    Copywriter: Edgard Montjean
    Art Director: Antoaneta Metchanova
    Photographer: Annie Leibovitz
    Art Buyer: Laurence Nahmias
    Account Supervisor: S. Sethuraman/L. Janneau/S. Giblin/J. Wilbrenninck/M. Reynaud
    Advertiser's Supervisor: Pietro Beccari/Antoine Arnault/Isabelle des Garets
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