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Lenovo Adverts & Commercials Archive

ThinkPad and the Beatbox Torture Test

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Credits & Description:

Agency: Erwin Penland
Chief Creative Officer: Con Williamson
Executive Creative Director: John Cornette
Associate Creative Director: RG Lacandola
Art Director: Mikael Kriisa
Copywriter: Jimmy McDonald
Director of Content Production: Danny Miller
Managing Director: Karen Mawhinney
Account Director: Liz Bartges
Supervising Account Producer: Jillian Cornette

Client: Lenovo, Morrisville, NC
Client Contact: Quinn O’Brien, Priyanka Nayak, Suzanne Dlemos, Phillip Marchington

Production Company: Versus – New York, NY
Director: Juan Delcan
Creative Director: Justin Barnes
Executive Producer: Rob Meyers
Line Producer: Rob Mackler

Design/VFX/Editorial: Versus – New York, NY
Editor: Jason Yantz
Telecine: Vladamir Kucherov
Animation: Manny Palad, John Koltai, Ronn Lueng

Music/Licensed Music Tracks: *Rahzel Original Track
*Rahzel M. Brown (American Musician, Beatboxer, Rapper)

Audio Post Company: Plush ­– New York, NY
Mixer / Sound Design: Michael Levesque Jr.

Shoot Location: New York, NY

The TV Commercial Ad titled ThinkPad and the Beatbox Torture Test was done by Erwin Penland advertising agency for product: ThinkPad X1 Yoga (brand: Lenovo) in United States. It was released in the Nov 2016.
Advertiser: Lenovo Group Limited
Brand name: Lenovo
Product: ThinkPad X1 Yoga
Agency: Erwin Penland Versus
Country: United States
Category: Laptops, Netbooks, Tablets
Released: November 2016

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