K – SME CREDIT: LONG

The advert titled LONG was done by OGILVY & MATHER advertising agency for K – SME CREDIT (KASIKORN BANK GROUP company) in Thailand. It was released in the June 2009. Business sector is Investment, insurance & property development.

Credits:

• Type of Entry: Product & Service
  Category: Banking, Investment & Insurance
  Title: LONG
  Advertiser/Client: KASIKORN BANK GROUP
  Product/Service: K – SME CREDIT
  Entrant Company: OGILVY & MATHER Bangkok, THAILAND
  Advertising Agency: OGILVY & MATHER Bangkok, THAILAND
  Creative Credits
  Executive Creative Director: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn
  Copywriter: Wichain Thongsuksiri/Kris Garford Spindler
  Agency Producer: Yuthapong Varanukrohchoke
  Advertiser's Supervisor: Kasikornbankgroup
  Planner: Amorntat Soonthornsawad
  Account Manager: Rati Panthawi
  Account Supervisor: Phannika Vongsaya/Aree Tungsudjaritn
  Production Company: PHENOMENA Bangkok, THAILAND
  Director: Thanonchai Sornsriwichai
  Producer: Tichakorn Baimorakote
  Editor: Manop Boonwipas; R Here
  Sound Design/Arrangement: Pracha Selawan
  Art Director: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn/Kornthorn Anantananukun/Ratapon Houyhongtong
  Lighting: Tham Rinwilairak
  Post Production: Oriental Post
  Details
  Brief Explanation:
  We see the workers in the bakery working extra quickly in order to hurry to repay their loan. With K SME Credit there is no hurry as tehy approve repayment of up to 10 years. Record payment times.