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Rebellious Spirit, 3


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Credits & Description:

Advertised brand: Jim Beam
Advert title(s): Rebellious Spirit
Translation of headline to English: Rebellious Spirit
Advertising Agency (Name, City, Country): Miami Ad School, Miami, USA
Art Director: Deyanira Guerrero
Copywriter: Paul DeMontpellier
Published/Released (Month, Year): July 2017
Synopsis: This campaign was inspired by the fact that bourbon, America’s only native spirit, was born out of rebellion. Surly whisky distillers in Pennsylvania weren’t so keen on the taxes ole G.W. laid on them, so they rebelled. Those who weren’t taken prisoner fled to Kentucky, which at the time was the wild frontier.

The Print Ad titled Rebellious Spirit, 3 was done by Miami Ad School Miami advertising agency for brand: Jim Beam in United States. It was released in the Jul 2017.
Advertiser: Fortune Brands
Brand name: Jim Beam
Agency: Miami Ad School Miami
Country: United States
Category: Whiskey
Released: July 2017

Advertising campaign


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