HOMELESS CHARITY / Print/Outdoor adverts

Anti-homeless: Dream bubbles

Released: May 2008
Brand name: HOMELESS CHARITY HOMELESS CHARITY
Advertising Agency: LEO BURNETT SYDNEY LEO BURNETT SYDNEY
Country: AUSTRALIA AUSTRALIA
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The advert titled Dream bubbles was done by LEO BURNETT SYDNEY advertising agency in AUSTRALIA. It was released in the May 2008. Business sector is Public awareness messages.

Credits:

  • The task for Leo Burnett Sydney was to raise awareness for youthprojects, an organisation who takes care of homeless people, by providing them with shelter, food and employment opportunities. The agency got the people who are involved most, the homeless, to carry the message across themselves. Burnett provided them with selfadhesive dreambubbles and asked them to take them on their journey through the city.


    Product : youthprojects
    Agency : Leo Burnett Sydney
    Creative Director: Mark Collis
    Art Director: nils eberhardt
    Copywriter: Kate Burt
    Copywriter: james blow
    Country : Australia
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