This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “
Mysterious coincidences
”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.
Client: TBS
Agency: Saatchi & Saatchi, New York
Creative Director: Gerry Graf
ACD/Copywriter: Chris Beresford-Hill
ACD/Art Director: Nick Spahr
Copywriter: Michael Illick
Art Director: Dan Lucey
Agency Senior Producer: Peter Ostella
Production Company: O Positive
Executive Producer: Ralph Laucella
Director: Jim Jenkins
Line Producer: Chris Rossi
Editoritorial Company: Big Sky
Editor: Chris Franklin
Sound Design: Big Sky
Sound Designer: Chris Franklin
Agency: VCCP, London
Creative Directors: Darren Bailes and Steve Vranakis
Creatives: Richard Connell and Clement Woodward
Agency Producer: Olly Calverly
Production Company: Passion Pictures, London
Director: Darren Walsh
Executive Producers: Michael Adamo and Hugo Sands
Producers: Debbie Crosscup and Russell McLean
DP: Olivier Cariou
Technical Supervisor: Julian Hodgson
Head of CG Jason Nicholas
Editor Paul Hardcastle, Jaime Rubio, Tim King
VFX Supervisor Neil Riley
Animators Wes Coman, Chris Welsby, Cath Brooks
Lead Lighter: Tommy andersson
Lighting and Rendering: Quentin Vien, Guillaume Cassuto, Claire Michaud
Compositors: Neil Riley, Ed Salkeld
Rigger: Chris Dawson
Modeling: Cesar Nunes
Time Warner Cable: Time Warner Cable - Russian servisers
Credits:
Agency: Ogilvy & Mather, NY
Creative Directors: Mark Bernath, John
Liegey
Agency Producer: Dana May
Production Company: Epoch Films,
LA
Director: Matt Aselton
DP: Peter Donahue
Producer: Marc
Marrie
Editing: Jun Diaz @ Mackenzie Cutler
Agency: Waters Widgren, Stockholm
Copywriter: Kalle Widgren
Art
Director: Carl Dalin
Agency producer: Robert Schelin
Production
Company: Camp David Film/Sandwick Films, LA
Directors: Sebastian Reed,
Christoffer Von Reis
Executive Producer: Peter Kydd
Director of
Photography: Linus Sandgren
Offline Editor: Gregers Dohn, Nostromo
Online: Bjorn Benkert, Syndicate
Telecine: Edward, Chimney Pot
Executive Creative Director: Jeremy Postaer, Peter Nicholson
CD/Art Director: Damian Totman
Copywriter: Matt MacDonald
Director of Production: Nick Setounski (Sr. Producer)
Director: Edouard Salier
Production Company: Paranoid US
Sound Design: 750 mph, London
Exec Producer: Phillip Detchmendy, Claude Letessier Producer: Anne Lifshitz
Visual Effects: Def 2 Shoot, Paris
Music Company: Visual Music, Los Angeles
Composer: Bear McReary
Sound Designer/Audio Engineer: Gary Walker
Voice Over: Henry Stozier
