This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “
Mysterious coincidences
”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.
Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires
Advertiser: Cencosud
Brand: easy
Product Name Homecenter
Production Company: Pank Films
Market: Argentina
Tagline:Your house. Your world.
Executive Creative Director: Maximiliano Itzkoff, Mariano Serkin
Creative Director: Juan Pablo Lufrano
Art Director: Bruno Acanfora
Copywriter: Ariel Abramovici
Account Director: Carla Paloma Miralles
Agency Producer: Consuelo Gimenez Uriburu
Post Production: Barraca Films
Music Company / Composer: TDL music
Advertising Manager: Juan Agostino, Marianne Jager, Agustin Lambert
Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires
Advertiser: Cencosud
Brand: easy
Product Name Homecenter
Production Company: Pank Films
Market: Argentina
Tagline:Your house. Your world.
Executive Creative Director: Maximiliano Itzkoff, Mariano Serkin
Creative Director: Juan Pablo Lufrano
Art Director: Bruno Acanfora
Copywriter: Ariel Abramovici
Account Director: Carla Paloma Miralles
Agency Producer: Consuelo Gimenez Uriburu
Post Production: Barraca Films
Music Company / Composer: TDL music
Advertising Manager: Juan Agostino, Marianne Jager, Agustin Lambert
Advertiser: KELLOGG'S
Product/Service: ALL-BRAN CEREAL
Advertising Agency, City: LEO BURNETT USA, Chicago
Country: USA
Advertising Agency, City: LEO BURNETT USA, Chicago
Country: USA
Executive Creative Director: Mark Oosthuizen/Dave Linne
Copywriter: Avery Gross
Art Director: Brian Shembeda
Agency Producer: Scott Gould
Production Company, City: BISCUIT FILMWORKS, Los Angeles
Country: USA
Director: Noam Murro
D.O.P/Lighting Cameraman: Jeff Cutter
Editor: Avi Oron (Bikini Edit NY)
Music - Artist/Title: Extreme/The LA LA Song
Post Production: SOLDESIGNFX, Chicago
Animation: SOLDESIGNFX, Chicago
Other Credits: Chief Creative Officer: John Condon
Synopsis
A construction worker strolls through his work site raving about the effects of Kellogg's All Bran cereal, while in the background, a series of visual metaphors subtly make the same point.
Advertiser/Client: UNIQLO
Product/Service: CASUAL CLOTHING
Advertising Agency, City: PROJECTOR, Tokyo
Country: JAPAN
Credit Details:
Name
Position
Company
Koichiro Tanaka
Creative Director
Projector Inc.
Takaharu Hatori
Producer
MONSTER FILMS INC.
Yuichi Kodama
Director
Caviar Limited
Fantastic Plastic Machine
Sound Artist
Furitukekagyou Air:man
Choreographer
Yoshinobu Yoshida
Cinematographer
Keizo Ichimei
Lighting
Takayuki Sugihara
Art Director
Keiichi Tozaki
Interactive Designer
Yukio Sato
Interactive Designer
Yoshiaki Nagasaki
Executive Creative Director
Paragraph
Hiroyuki Kojima
Producer
Paragraph
Keigo Nakamura
Production Manager
MONSTER FILMS INC.
Susumu Arai
Programmer
Sonicjam
Koji Torigata
PR
BILCOM, Inc.
Ryota Sugawara
PR
BILCOM, Inc.
Toshihiko Shingu
Hair/Make-Up
Hisashi 'momo' Kitazawa
Stylist
KiKi Inc.
Description:
UNIQLO was seeking an innovative way to build its brand awareness internationally, and promote its business expansion into the global market. We recognized the 70 million blogs worldwide as a powerful buzz-building media, and created a functional and entertaining blog widget for the bloggers to spread the brand globally. The campaign concept we developed was the fusion of a CLOCK which functions as a blog utility, time signaling MUSIC, and DANCE performance videos with UNIQLO clothing. We named it UNIQLOCK. As a 100% UNIQLO branded widget, this automatically became a tool to connect UNIQLO and the world's bloggers.
Launch And Execution:
As a teaser, we uploaded 16 audition videos onto Youtube. Then we launched the UNIQLOCK site to start distributing the blog widget. The numerous dance videos and the clock counter appearing seamlessly one after another makes the viewers eager to see more. Since the widget plays all-year round, 24/7, the dancers change their outfits according to the season. The bloggers were motivated by seeing the website's world map which visualized the expansion of all of the users. Screensavers and shop installations were also released to enhance the UNIQLOCK experience, from personal desktops to the UNIQLO stores.
Results:
Over 27000 widgets from 76 countries Over 68 million views from 209 countries (widgets + website) Over 500 thousand views on You Tube (the audition videos) Over 175 thousand downloads (screensavers) Over 619 thousand web pages (google) (To Date: 10th January, 2008 )
Agency: Rethink, Vancouver
Editing Company: Rooser Post Production, Toronto
Sound Design Company: Wayne Kozak Audio Productions, Vancouver
Visual Effects Company: Rooster Post Production, Toronto
Creative Director: Ian Grais, Chris Staples
Art Director: Chad Kabigting
Director: Steve Gordon
Editor: Bob Kennedy
Production Company: Radke
Music Company: Wayne Kozak Audio Productions, Vancouver
Agency Producer: Ann Rubenstein
Account Executive: Joe Ramirez, Patsy Gannon
Copywriter: Bryan Collins
Producer: Wayne Kozak
Director of Photography: Steve Gordon
Line Producer: Bob Christie
Compositor: Kristi-Ann Webster
Colourist: Elaine Ford
"Our children are colour blind. Shouldn't we keep them that way?"
Product : 50th Merdeka Celebrations
Agency: Leo Burnett, Kuala Lumpur
Executive Creative Director:
Yasmin Ahmad
Creative Director: Tan Yew Leong
Copywriter: Yasmin Ahmad
Art Director: Tan Yew Leong
Agency Producer: Sheikh Munasar @ Moon
Production Company: MHZ Films, Kuala Lumpur
Director: Yasmin Ahmad
Producer: Rosnah Kassim
DP: Low Soon Keong
Editor: Effendi @ Mirage
Client: Microsoft
Agency: T.A.G., San Francisco,
McCann, San Francisco
Creative Director: Scott Duchon,
Geoff Edwards,
John Patroulis
Art Director: Nate Able,
Tim Stier
Copywriter: Mat Bunnell
Agency Producer: Hannah Murray
Agency (Digital): AKQA
Executive Creative Director (Digital): Rei Inamoto
Creative Director (Digital): John Jakubowski
Production Company: MJZ
Director: Rupert Sanders
Executive Producer: David Zander,
Lisa Rich,
Marcia Deliberto
Director of Photography: Chris Soos
Line Producer: Laurie Boccaccio
Miniature Landscape: New Deal Studios
Miniature Figurines: Stan Winston Studios
Editorial Company: Rock Paper Scissors,
Peepshow
Editor: Andrea MacArthur
Executive Producer (Editorial): Cristina DeSimone,
Liv Lawton
Producer (Editorial): Tricia Sanzaro
VFX: Method
VFX Director: Cedric Nicholas
VFX Executive Producer: Neysa Horsburgh
Music Company: Stimmung
Mix: Lime Studios
Agency: DDB, Chicago
Chief Creative Officer: Paul Tilley
Group Creative Director: Mark Gross
Creative Director: Chuck Rachford, Chris Roe, Jim Larmon
Copywriter: Kenny Herzog, Clay Weiner
Exercutive Agency Producer: Will St. Clair
Director: Kenny Herzog, Clay Weiner
Director of Photography: Elliot Davis
Production Company: Tool of North America
Executive Producer: Jennifer Siegel, Brian Latt
Editor: Tom Vogt
Editorial Company: Mackenzie Cutler
Mix: CRC
Mixer: Dave Gerbosi
Music: Elias Arts
Sound Design: Mackenzie Cutler
The audience are asked to take an awareness test, counting the number of passes between a group of basketball players. A voice-over then announces the answer, before revealing the true test was something different entirely. By doing this the viewer is able to experience a phenomenon called 'attention blindness' first hand - a major factor in cycling accidents in the UK. The ad ends with the title - 'It's easy to miss something you're not looking for. Look out for cyclists'.
Category: Public Health & Safety
Title:
AWARENESS TEST
Advertiser: TRANSPORT FOR LONDON
Product/Service: CYCLE SAFETY
Advertising Agency, City: WCRS, London
Country: UNITED KINGDOM
Advertising Agency, City: WCRS, London
Country: UNITED KINGDOM
Creative Director: Yan Elliott/Luke Williamson
Copywriter: Tom Spicer/Simon Aldridge
Art Director: Kit Dayaram/Vince Chasteuneuf
Agency Producer: James Letham
Account Supervisor: Fergus Adam
Production Company, City: GORGEOUS ENTERPRISES, London
Country: UNITED KINGDOM
Producer: Rupert Symthe
Director: Chris Palmer
D.O.P/Lighting Cameraman: Ben Seresin
Editor: Paul Watts
Sound Design/Arrangement: Wave
Post Production: Glassworks
Advertiser: NEO SPORTS
Product/Service: SPORTS TELEVISION CHANNEL
Advertising Agency, City: OGILVY & MATHER, Mumbai
Country: INDIA
Advertising Agency, City: OGILVY & MATHER, Mumbai
Country: INDIA
Executive Creative Director: Piyush Pandey
Creative Director: Sagar Mahabaleshwarkar
Copywriter: Ramamurthy S/Vinod Sudheer/Gururaj Rao/Sweta Ghorawat
Agency Producer: Deepa Limaye
Account Supervisor: Indraneel Guha/Heval Patel
Production Company, City: NIRVANA FILMS, Bangalore
Country: INDIA
Producer: Mekala Krishnaswamy
Director: Prakash Varma
D.O.P/Lighting Cameraman: P.S Vinod
Editor: Sally Salgaonkar
Sound Design/Arrangement: Darshan VG (Famous Studios)/Anandh Ranganathan
Post Production: Nirvana Films
Synopsis
India and Pakistan have historically been bitter rivals, on and off the field. Cricket matches between the two teams have a history of being nail-biters. There have been instances where fans have died of heart attacks while watching matches. This commercial aimed to replicate the feeling that every fan goes through when India and Pakistan are playing against each other.
Advertiser: HBO
Product/Service: HBO
Advertising Agency: BBDO NEW YORK
Country: USA
Advertising Agency: BBDO NEW YORK
Country: USA
Executive Creative Director: Don Schneider
Copywriter: Colin Nissan
Art Director: Matt Vescovo
Agency Producer: Rachel Seitel, Loren Parkins (Music Producer)
Account Supervisor: Rob Rawley/Juliane Sunderland/Jessica Mailloux
Production Company, City: RSA FILMS, New York
Country: USA
Director: Sam Mendes
D.O.P/Lighting Cameraman: John Mathieson
Editor: Rick Russell @ Final Cut
Music - Artist/Title: Thomas Newman
Sound Design/Arrangement: Groove Addicts
Other Credits: David Lubars/Bill Bruce (Chief Creative Officers)
Client: Sprite
Agency: Ogilvy & Mather, Buenos Aires
Executive Creative Director: Gaston Bigio
Creative Director: Maximiliano Maddalena,
Roberto Leston
Head of Art: Jonathan Gurvit
Art Director: Santiago Dulce
Copywriter: Hernan Rebalderia
Agency Executive Producer: Marcelo Ramos
Agency Producer: Andres Salmoyraghi
Production Company: Nunchaku
Director: Nicolas Kasakoff
Executive Producer: Claudio Pastorino
Producer: Cecilia Cardenes
Post Production: Che Revolution Post
Sound Design: No Problem
Music: Zuker/Ciccano
Advertiser: HBO
Product/Service: HBO
Advertising Agency: BBDO NEW YORK
Country: USA
Advertising Agency: BBDO NEW YORK
Country: USA
Executive Creative Director: Don Schneider
Copywriter: Colin Nissan
Art Director: Matt Vescovo
Agency Producer: Rachel Seitel, Loren Parkins (Music Producer)
Account Supervisor: Rob Rawley/Juliane Sunderland/Jessica Mailloux
Production Company, City: RSA FILMS, New York
Country: USA
Director: Sam Mendes
D.O.P/Lighting Cameraman: John Mathieson
Editor: Rick Russell @ Final Cut
Music - Artist/Title: Thomas Newman
Sound Design/Arrangement: Groove Addicts
Other Credits: David Lubars/Bill Bruce (Chief Creative Officers)
Advertiser: HBO
Product/Service: HBO
Advertising Agency: BBDO NEW YORK
Country: USA
Advertising Agency: BBDO NEW YORK
Country: USA
Executive Creative Director: Don Schneider
Copywriter: Colin Nissan
Art Director: Matt Vescovo
Agency Producer: Rachel Seitel, Loren Parkins (Music Producer)
Account Supervisor: Rob Rawley/Juliane Sunderland/Jessica Mailloux
Production Company, City: RSA FILMS, New York
Country: USA
Director: Sam Mendes
D.O.P/Lighting Cameraman: John Mathieson
Editor: Rick Russell @ Final Cut
Music - Artist/Title: Thomas Newman
Sound Design/Arrangement: Groove Addicts
Other Credits: David Lubars/Bill Bruce (Chief Creative Officers)
Synopsis
Two takes on a birthday party demonstrate how HBO elevates the art of storytelling beyond the ordinary.
A stork endures harsh weather, seas and hungry wolves to protect a baby boy and deliver him to his parents then looks in sadly at the now grown up man in the dead end job.
Client: Monster
Agency: BBDO, New York
Chief Creative Officer: David Lubars
Executive Creative Director: Eric Silver
Art Director: Gerard Caputo
Copywriter: Reuben Hower
Senior Agency Producer: Ed Zazzera, Anthony Curti
Executive Music Producer: Loren Parkins
Production Company: Rattling Stick
Director: Daniel Kleinman
Producer: Johnnie Frankel
Director of Photography: Ben Davis
Editorial Company: Cut & Run
Editor: Steve Gandolfi
VFX Company: Framestore
VFX Supervisor/Lead Compositor: William Bartlett
CG Supervisor: Dan Seddon
Lead Technical Director: David Mellor
Lead Animator: Michael Mellor
Senior Animator: Dale Newton, Nicklas Andersson
Client: FedEx
Agency: BBDO, New York
Chief Creative Officer: David Lubars,
Bill Bruce
Executive Creative Director: Eric Silver
ACD/Copywriter: Reuben Hower
CD/Art Director: Gerard Caputo
Executive Producer: Elise Greiche
Production Company: MJZ
Director: Tom Kuntz
Director of Photography: Jeff Cronenweth
Editorial Company: Mackenzie Cutler
Editor: Gavin Cutler
Audio Post: Marc Healy
VFX Company: Framestore, New York
Animator: Dave Hulin,
Murray Butler
VFX Producer: Satoko Linuma
Macy's Thanksgiving Day Parade balloons vie for a Coke bottle balloon during an aerial tussle in the skies of NYC.
Stewie and Underdog take flight.
Client: Coca-Cola
Agency: Wieden + Kennedy, Portland
Creative Director: Hal Curtis,
Sheena Brady
Senior Agency Producer: Matt Hunnicutt
Director: Nicolai Fuglsig
Director of Photography: Ellen Kuras
Producer: Emma Wilcockson
Executive Producer: Eric Stern
Production Designer: Robb Buono
Balloon Consultant: Starbound Entertainment
Editorial Company: Whitehouse
Editor: Russell Icke
Post Producer: Justin Kumpata
VFX: The Mill
VFX Supervisor: Angus Kneale,
Andrew Proctor
Lead Flame Artist: Angus Kneale,
Dan Williams
Flame Artist: Randy McEntee,
Pheng Sisopha
CG Supervisor / Senior CG Artist: Ben Smith
VFX Producer: Bethan Thomas
CG Producer: Asher Edwards
Telecine: Fergus McCall
Music/Sound Design: Stimmung
Arranger: Robert Miller
Song: Rossini Overture
Music Executive Producer: Kelly Fuller
Sound Design: Gus Koven
Mix: Color
Mixer: Kevin Halpin
Every Canadian knows that Shreddies are small wheat Squares. They've just forgotten about them. Ogilvy Toronto's brief: Get people to look at Shreddies again. These research groups were set up like typical sessions and everyone in these interviews is a real person. Except for the moderator who is improv comedian, Kerry Griffin.
Product : Shreddies Cereal
Agency : Ogilvy Toronto
Editor: Alison Gordon
Creative Director: Nancy Vonk
Associate CD / Art Director: Ivan Pols
Copywriter: Hunter Somerville
Art Director: Stuart Campbell
Agency Producer: Shenny Jaffer
Director : Ivan Pols
Hunter Somerville
Prod. Co. : AVH
Country : Canada
Other Credits : Actor: Kerry Griffin
Client: Monster.com
Agency: BBDO, New York
Chief Creative Officer: David Lubars
Executive Creative Director: Eric Silver
Art Director: Jerome Marucci
Copywriter: Steve McElligott
Senior Agency Producer: Anthony Curti, Ed Zazzera
Executive Music Producer: Loren Parkins
Production Company: MJZ
Director: Rupert Sanders
Executive Producer: Eric Stern
Producer: Laurie Boccaccio
Director of Photography: Greg Fraser
Editorial Company: Spotwelders
Editor: Bill Smedley
VFX Company: Mass Market
VFX Supervisor: Cedric Nicolas-Troyan
Lead Flame Artist: Cedric Nicolas-Troyan
Lead Technical Director: David Chontos
Sound Design: Mit Out Sound
Sound Designer: Ren Klyce
Mix: Sound Lounge
Mixer: Tom Jucarone
Advertiser: FEDEX
Product/Service: FEDEX CUP
Advertising Agency: BBDO NEW YORK
Country: USA
Advertising Agency: BBDO NEW YORK
Country: USA
Executive Creative Director: Eric Silver
Copywriter: Dan Kelleher/Grant Smith
Art Director: Richard Ardito
Agency Producer: Elise Greiche (Executive Producer), Kimberly Clarke (Assistant Producer)
Account Supervisor: Erica Jackson/Kelsey Robertson
Production Company, City: O POSITIVE, New York
Country: USA
Director: Jim Jenkins
D.O.P/Lighting Cameraman: Russell Carpenter
Editor: Ian Mackenzie @ Mackenzie Cutler
Other Credits: David Lubars/Bill Bruce (Chief Creative Officers)
Advertiser: FEDEX
Product/Service: FEDEX CUP
Advertising Agency: BBDO NEW YORK
Country: USA
Advertising Agency: BBDO NEW YORK
Country: USA
Executive Creative Director: Eric Silver
Copywriter: Dan Kelleher/Grant Smith
Art Director: Richard Ardito
Agency Producer: Elise Greiche (Executive Producer), Kimberly Clarke (Assistant Producer)
Account Supervisor: Erica Jackson/Kelsey Robertson
Production Company, City: O POSITIVE, New York
Country: USA
Director: Jim Jenkins
D.O.P/Lighting Cameraman: Russell Carpenter
Editor: Ian Mackenzie @ Mackenzie Cutler
Other Credits: David Lubars/Bill Bruce (Chief Creative Officers)
Agency: Crispin Porter + Bogusky, USA
Vp Creative Director: Rob Reilly
Vp Creative Director: Bill Wright
Interactive Creative Director: Jeff Benjamin
Associate Creative Director/copywriter: Ryan Kutscher
Sr. Art Director: Paul Caiozzo
Art Directors: Andy Minisman; Dan Treichel; Julia Hoffman
Copywriters: Omid Farhang; Nathan Dills
Vp Director Of Integrated Production: David Rolfe
Executive Integrated Producer: Chris Kyriakos
Executive Integrated Producer (Interactive): Winston Binch
Integrated Senior Producer (Interactive): Harshal C. Sisodia
Sr. Interactive Designer: Thomas Rodgers
Production Company: Smuggler
Director: Henry-alex Rubin
Executive Producer: Patrick Milling Smith; Brian Carmody; Lisa Rich
Head Of Production: Allison Kunzman; Laura Thoel
Producer: Drew Santarsiero
Director Of Photography: Learan Kahanov
Editorial Company: Rock Paper Scissors
Editors: Adam Pertofsky; Chan Hatcher; Matt Murphy; Wyatt Jones
Assistant Editors: Dan Aronin; Gabriel Britz; Neil Meiklejohn
Executive Producer: Crissy Desimone
Producer: Tricia Sanzaro
Music: Amber Music
Composer: Eugen Cho
Producer: Kate Gibson
Ecd: Michelle Curran
Executive Integrated Music Producer: Bill Meadows
Development Partner: Red Interactive
Design & Animation: Lifelong Friendship Society
Executive Producer: Dan Sormani
Post Production: Riot
Fire Artist Mark Dennison
Inferno Artist Andy Davis
Executive Producer Stephanie Boggs
Producer Shawna Drop
Audio Post: Lime Studios
Audio Engineers Dave Wagg; Rohan Young; Loren Silber; Mark Meyuhas
Producer Jessica Locke
Additional Credits
Technical Director: Scott Prindle
Associate Technical Director: Matthew Ray
Interaction Director: Matthew Walsh
Interaction Designer: Michael Tseng
Technical Producer:
Senior Design Technologist:
Design Technologist:
Development Partner:
Quality Assurance: Stewart Warner / James Luckensow
If a phone company will rip-off good people like these then imagine what they are doing to you.
Product : pre-paid cellphones
Agency : Droga5 New York
Chief Creative Officer: David Droga
Executive Creative Director: Ted Royer
Art Director: Alex Lea
Copywriter: kevin brady
Agency Producer: Sally-Ann Dale
Director: Joaquin Baca-Asay
Prod. Co. : Park Pictures
Country : United States
Advertiser: TRACFONE
Product/Service: NET10 MOBILE SERVICES
Advertising Agency, City: DROGA5, New York
Country: USA
Advertising Agency, City: DROGA5, New York
Country: USA
Executive Creative Director: Ted Royer/Duncan Marshall
Copywriter: Kevin Brady
Art Director: Alex Lea
Agency Producer: Sally-Ann Dale
Production Company, City: PARK PICTURES, New York
Country: USA
Director: Joaquin Baca-Asay
Editor: Bikini Editorial
Music - Artist/Title: Jonathan Oron
Other Credits: David Droga (Creative Chairman)
Synopsis
Cell phone companies are evil. Yes. Cell phone companies take advantage of all their customers. Yes. So does that mean they're ripping off Greyhound Rescuers and Scientists and Volunteer Grandmothers who teach underprivileged children? Yes. In this campaign we meet three true American heroes. Real people, who do really good deeds and are getting really screwed by their cell phone company. If they do it to them, what do you think they're doing to you?
Advertiser: NOVARTIS
Product/Service: BUCKLEY'S COUGH SYRUP
Advertising Agency, City: SAATCHI & SAATCHI, New York
Country: USA
Advertising Agency, City: SAATCHI & SAATCHI, New York
Country: USA
Executive Creative Director: Tony Granger
Creative Director: Jan Jacobs/Leo Premutico/Joseph Pompeo
Copywriter: Aryan Aminzadeh
Art Director: Kristin Graham
Agency Producer: Diane Burton/Dennis Liu
Account Supervisor: Stephanie Grady
Production Company, City: SAATCHI & SAATCHI, New York
Country: USA
Editor: Scott Rankin/Northern Lights Post, NY
Sound Design/Arrangement: Ted Gannon
Synopsis
A series of taste tests prove that people prefer almost anything to the taste of Buckley's Cough Mixture.
Advertiser: NOVARTIS
Product/Service: BUCKLEY'S COUGH SYRUP
Advertising Agency, City: SAATCHI & SAATCHI, New York
Country: USA
Advertising Agency, City: SAATCHI & SAATCHI, New York
Country: USA
Executive Creative Director: Tony Granger
Creative Director: Jan Jacobs/Leo Premutico/Joseph Pompeo
Copywriter: Aryan Aminzadeh
Art Director: Kristin Graham
Agency Producer: Diane Burton/Dennis Liu
Account Supervisor: Stephanie Grady
Production Company, City: SAATCHI & SAATCHI, New York
Country: USA
Editor: Scott Rankin/Northern Lights Post, NY
Sound Design/Arrangement: Ted Gannon
Synopsis
A series of taste tests prove that people prefer almost anything to the taste of Buckley's Cough Mixture.
Client: Net10
Agency: Droga5
Creative Chairman: David Droga
Executive Creative Director: Ted Royer
Creative: Alex Lea, Kevin Brady
EP/Director of Broadcast: Sally-Ann Dale
Producer: Robin Feldman
Character Design: Ted Royer, Alex Lea, Eric Fensler
Animation Production Company: World Leaders Entertainment
CD/Producer: Ben Stein, Mike Foran
Sound Design: Amber Music
Audio: Sound Lounge
Client: Net10
Agency: Droga5
Creative Chairman: David Droga
Executive Creative Director: Ted Royer
Creative: Alex Lea, Kevin Brady
EP/Director of Broadcast: Sally-Ann Dale
Producer: Robin Feldman
Character Design: Ted Royer, Alex Lea, Eric Fensler
Animation Production Company: World Leaders Entertainment
CD/Producer: Ben Stein, Mike Foran
Sound Design: Amber Music
Audio: Sound Lounge
Client: Net10
Agency: Droga5
Creative Chairman: David Droga
Executive Creative Director: Ted Royer
Creative: Alex Lea, Kevin Brady
EP/Director of Broadcast: Sally-Ann Dale
Producer: Robin Feldman
Character Design: Ted Royer, Alex Lea, Eric Fensler
Animation Production Company: World Leaders Entertainment
CD/Producer: Ben Stein, Mike Foran
Sound Design: Amber Music
Audio: Sound Lounge
Advertiser: UNILEVER
Product/Service: AXE DARK TEMPTATION DEODORANT
Advertising Agency, City: VEGAOLMOSPONCE, Buenos Aires
Country: ARGENTINA
Advertising Agency, City: VEGAOLMOSPONCE, Buenos Aires
Country: ARGENTINA
Executive Creative Director: Hernán Ponce
Copywriter: Mario Crudele
Art Director: Martín Ponce
Agency Producer: Roberto Carsillo/Jose Silva
Account Supervisor: Néstor Ferreyro
Advertiser's Supervisor: Pablo Gazzera/Tomás Marcenaro/Hernán De Majo/Fernando Laratro
Production Company, City: MJZ, Los Angeles
Country: USA
Producer: Jeff Scruton
Director: Tom Kuntz
Editor: Final Cut
Music - Artist/Title: Allen Toussaint/"A Sweet Touch Of Love"
Sound Design/Arrangement: La Casa Post Sound
Post Production: The Mill LA
Other Credits: Client Services Director: Vanina Rudaeff / Brand Planning Director: Diego Luque
Synopsis
The commercial starts with a guy in his bathroom spraying the new Axe Dark Temptation. When we see the guy again, we realise that now he has turned into a chocolate man. He goes out and starts meeting gorgeous girls in different situations and they go mad about him!
Category: Alcoholic Drinks
Title:
SPACE
Advertiser: COORS BREWERS
Product/Service: CARLING BEER
Advertising Agency, City: BEATTIE McGUINNESS BUNGAY, London
Country: UNITED KINGDOM
Advertising Agency, City: BEATTIE McGUINNESS BUNGAY, London
Country: UNITED KINGDOM
Creative Director: Trevor Beattie/Bil Bungay
Copywriter: Pat Burns
Art Director: Gavin McGrath
Agency Producer: Jane Oak
Account Supervisor: Clare Campbell
Advertiser's Supervisor: Martin Coyle
Production Company, City: SONNY, London
Country: UNITED KINGDOM
Producer: Helen Kenny/Alicia Richards
Director: Fredrik Bond
D.O.P/Lighting Cameraman: Daniel Jesse Hall
Editor: Tim Thornton Allen/Patric Ryan
Sound Design/Arrangement: 750mph
Post Production: MPC
Synopsis
A spaceship comes to a halt in the distant reaches of space. A door slides back, and five astronauts stand, gazing in awe. A huge, brilliant, mystical nebula is before them. A cosmic voice invites them in; but it stops them when it sees one is wearing trainers. Will they go in without him? Is that what mates would do? They tell the celestial guardian that he can keep his ultimate truth. If they can't all come in, then none of them will. Mates 1, Universe 0.
Product : JC Penney
Agency : Saatchi & Saatchi New York
Creatives : Tony Granger (Chief Creative Officer)
Michael Long (Creative Director)
Kerry Keenan (Creative Director)
Lea Ladera (Art Director)
Sara Rose (Copywriter)
Bruce Andreini (Agency Producer)
Director(s) : Fredrik Bond
Prod. Co. : MJZ
Country : United States of America
Other Credits : Music Producer: Ryan Fitch
Head of Music Licensing: Rosemary Ryan
Head of Integrated Production: Colin Pearsall
Executive Producer: Lisa Margulis
Line Producer: Line Postmyr
Director of Photography: Alwin Kuchler
Production Designer: Jeremy Hindle
Editor: Russell Icke
Editorial Company: Whitehouse
Executive Producer (Editorial): Corina Dennison
Editorial Producer: Melanie Klein
Sound Design: Judson Crane, Fluid
Mix: Sound Lounge
Mixer: Philip Loeb
VFX: The Mill, New York
Colorist: Fergus McCall
VFX Creative Director: Angus Kneale
VFX Producer: Bethan Thomas, Dan Roberts
Musical Artist: John Lennon
Song: Real Love
Synopsis
A little girl follows her dream to meet Santa in the North Pole by building a space shuttle in her backyard
Client: Herringbone
Title: Hands
Agency: M&C Saatchi, Sydney
Creative Directors: Oliver Devaris & Graham Johnson
Copywriter: Oliver Devaris
Art Director: Graham Johnson
Agency Producer: Rod James
Production Company: Exit Films, Melbourne
Director: Garth Davis
Producer: Karen Sproul
Cinematographer: Greig Fraser
Production Designer: Elizabeth Moore
Costume Designer: Jodie Fried
Editor: Jack Hutchings
VFX Post Production: Fin Design & Effects
Senior Flame Compositor: Richard Lambert
VFX Producer: Emma Daines
Client: Guinness
Agency: Abbott Mead Vickers BBDO, London
Creative: Angus MacAdam, Paul Jordan
Agency Producer: Carol Powell
Director: Nicolai Fuglsig
Production Company: MJZ
Director of Photography: Ellen Kuras
Executive Producer: Debbie Turner
Producer: Nell Jordan, Suza Horvat
Dominos: Weijers Domino Productions
Composer: Enrique Granados
Song: Spanish Dance Number 6
VFX: The Mill, London
Client: Budweiser
Agency: DDB, Chicago
Chief Creative Officer: Paul Tilley
Group Creative Director: Mark Gross
Creative Director: Chuck Rachford, Chris Roe, Jim Larmon
Copywriter: Kenny Herzog, Clay Weiner
Exercutive Agency Producer: Will St. Clair
Director: Kenny Herzog, Clay Weiner
Director of Photography: Elliot Davis
Production Company: Tool of North America
Executive Producer: Jennifer Siegel, Brian Latt
Editor: Tom Vogt
Editorial Company: Mackenzie Cutler
Mix: CRC
Mixer: Dave Gerbosi
Music: Elias Arts
Sound Design: Mackenzie Cutler
Advertiser: SONY
Product/Service: WALKMAN
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Creative Director: Juan Cabral
Copywriter: Samuel Akesson/Tomas Mankovsky
Art Director: Samuel Akesson/Tomas Mankovsky
Agency Producer: Jo Charlesworth
Account Supervisor: Nathalie Clarke
Advertiser's Supervisor: Hugo Feiler
Production Company, City: ACADEMY, London
Country: UNITED KINGDOM
Producer: Sally Campbell/Lucy Gossage
Director: Nick Gordon
D.O.P/Lighting Cameraman: Antonio Paladino
Editor: Suzy Davies
Music - Artist/Title: Written & composed by Peter Raeburn & Nick Foster for Soundtree Music & Jason Pi
Sound Design/Arrangement: Jack Sedgwick @ Wave
Post Production: Final Cut
Synopsis
A music piece performed by 128 musicians, all playing only one note each.
Client: Fila
Agency: Santa Clara
Creative Director: Santa Clara
Art Director: Vico Benevides
Copywriter: André Godoi, Fernando Campos
Agency Producer: Marcelo Altschuler
Production Company: Lux Filmes
Director: Beto Salatini
Director of Photography: Pedro Cardillo
Production Art Director: Laura Carone Cardieri
Post Production: Tribbo Post
Editor: Julio César Saez Moreno
Editorial Company: Tribbo Post
Sound Production Company: Play it Again
Sound Director: André Namur
Advertiser: SONY
Product/Service: SONY BRAVIA LCD TV
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Executive Creative Director: Richard Flintham
Creative Director: Juan Cabral
Copywriter: Juan Cabral
Art Director: Juan Cabral
Agency Producer: Nicky Barnes
Account Supervisor: Ben Cyzer
Production Company, City: GORGEOUS ENTERPRISES, London
Country: UNITED KINGDOM
Producer: Rupert Smythe
Director: Frank Budgen
D.O.P/Lighting Cameraman: Frank Budgen
Editor: Ted Guard @ The Quarry
Music - Artist/Title: The Rolling Stones/She's A Rainbow
Sound Design/Arrangement: Parv Thind @ Wave
Post Production: MPC
Animation: Darren Walsh @ Passion Pictures (Animation Director)
Synopsis
New York. Sunny day. Red plasticine blob comes out of a drain. As it hits the pavement, it takes the shape of a rabbit. Every time a rabbit jumps, another rabbit appears. In seconds, hundreds of colourful rabbits jump around Manhattan. Excited, they merge, creating a purple wave that slides across a square, crashing at the other end. A whale passes. Its tail lifts up. Suddenly a huge giant red bunny appears out of it. A newborn oversized bunny looks innocently at New York and vice-versa. Then it gives way to colourful boxes. Crumbling in colour. Kaleidoscopes. Multicoloured explosions.
Client: XBOX 360
Agency: McCann, San Francisco, T.A.G.
Creative Director: John Patroulis
Executive Creative Director: Rob Bagot, John McNeil
Group Creative Director: Scott Duchon, Geoff Edwards
Copywriter: Rick Herrera
Art Director: Ben Wolan
Senior Agency Producer: Vince Genovese
Production Company: GO Film
Director: Simon McQuoid
Director of Photography: Antonio Calvache
Executive Producer: Robert Wherry, Jonathan Weinstein, Gary Rose
Producer: JD Davison
Editorial Company: Spotwelders
Editor: Dick Gordon
Assistant Editor: Dahkil Hausif
Executive Producer (Editorial): Tommy Murov
Telecine: Company 3
Colorist: Sean Coleman, Tim Masick
Online: Riot, New York
Online Producer: Jay Tillin
VFX: Stan Winston Studios
VFX Supervisor: Jabbar Raisani
Animatronic VFX Supervisor: J.Alan Scott
2D Supervisor: Craig Simms
Lead 3D Artist: Greg Smith
2D Artist: Joe Pepe, Jim Charmatz
Systems Engineer: Jason Lopes
Music: Asche & Spencer
Composer: Thad Spencer
Sound Design: Amber Music
Sound Designer: Bill Chesley
Audio Post: Schwartz Recording
Mixer: Fernando Ascani, Howard Schwartz
Client: XBOX 360
Agency: McCann, San Francisco, T.A.G.
Creative Director: John Patroulis
Executive Creative Director: Rob Bagot, John McNeil
Group Creative Director: Scott Duchon, Geoff Edwards
Copywriter: Rick Herrera
Art Director: Ben Wolan
Senior Agency Producer: Vince Genovese
Production Company: GO Film
Director: Simon McQuoid
Director of Photography: Antonio Calvache
Executive Producer: Robert Wherry, Jonathan Weinstein, Gary Rose
Producer: JD Davison
Editorial Company: Spotwelders
Editor: Dick Gordon
Assistant Editor: Dahkil Hausif
Executive Producer (Editorial): Tommy Murov
Telecine: Company 3
Colorist: Sean Coleman, Tim Masick
Online: Riot, New York
Online Producer: Jay Tillin
VFX: Stan Winston Studios
VFX Supervisor: Jabbar Raisani
Animatronic VFX Supervisor: J.Alan Scott
2D Supervisor: Craig Simms
Lead 3D Artist: Greg Smith
2D Artist: Joe Pepe, Jim Charmatz
Systems Engineer: Jason Lopes
Music: Asche & Spencer
Composer: Thad Spencer
Sound Design: Amber Music
Sound Designer: Bill Chesley
Audio Post: Schwartz Recording
Mixer: Fernando Ascani, Howard Schwartz
Advertiser: CENTRAAL BEHEER ACHMEA
Product/Service: INSURANCE COMPANY
Advertising Agency: DDB AMSTERDAM
Country: THE NETHERLANDS
Advertising Agency: DDB AMSTERDAM
Country: THE NETHERLANDS
Creative Director: Martin Cornelissen
Copywriter: Daniël Snelders
Art Director: Niels de Wit
Agency Producer: Vanessa Janssen
Account Supervisor: Marleen Lieferink/Iris Minnema
Advertiser's Supervisor: Rob Mol/Stephan van Slooten
Production Company, City: STINK, London
Country: UNITED KINGDOM
Producer: Nick Landon
Director: Ivan Zacharias
D.O.P/Lighting Cameraman: Jan Velicky/Marc Bechtold
Editor: Filip Malasek
Music - Artist/Title: Warner Music Finland/"Soita Hiljaa Kitarain" & "Jätkän Humppa"
Sound Design/Arrangement: Alfred Klaassen
Post Production: Glassworks
Synopsis
Two Finnish paramedics are very excited to drive their new high tech ambulance. One of the modern electronic devices turns a simple routine job into a painful misunderstanding.
Client: Brylcreem
Agency: WCRS
Creative Director: Yan Elliott, Luke Williamson
Art Director: Oli Beale
Copywriter: Tori Flower
Agency Producer: Lesley Beale
Production Company: Sonny, London
Director: Fredrick Bond
Director of Photography: Ben Seresin
Producer: Ran Holst
Post Production: The Mill, London
Post Producer: Austen Humphries
3D Producer: Will O'Connor
Telecine: Paul Harrison
Inferno: Ben Turner
Inferno Support: Gareth Brannan
CGI: Suraj Odedra,
Stefan Gertsheimer
Editorial Company: Marshall Street Editors
Editor: Patric Ryan
Song: Old Man Marley
Musical Artist: B Raymond and the Voicettes
Advertiser: THRIFTY
Product/Service: CAR & TRUCK RENTALS
Advertising Agency: JWT SYDNEY
Country: AUSTRALIA
Advertising Agency: JWT SYDNEY
Country: AUSTRALIA
Executive Creative Director: Jay Benjamin/Andy DiLallo
Copywriter: John Lam/Brendan Donnelly/Adam Fine
Art Director: Adam Fine/Brendan Donnelly/John Lam
Agency Producer: Tania Templeton
Account Supervisor: Nick Allen
Production Company, City: PLAZA FILMS, Sydney
Country: AUSTRALIA
Producer: Susannah DiLallo
Director: Dave Klaiber
Editor: Jodie Gallacher
Sound Design/Arrangement: Nylon Studios
Other Credits: Agency Head of Broadcast: Gerri Hamill
Synopsis
Thrifty wanted to highlight their low car rental rates on TV. We used a humorous scenario where a father presents his excited daughter with a new car - however a super explains that the gift is actually a rented car.
Client: Vodafone
Title: Time Theft
Agency: BBH, London
Creative Directors: Mick Mahoney and Nick Gill
Agency Planner: David Murray
Agency Producer: Helen Powlette
Production Company: Academy Films, London
Director: Frederic Planchon
Producer: Lucy Gossage
Director of Photography: Philippe Le Sourd
Voice over: Dame Judi Dench
Music: "The End of the Rainbow" by Nancy Sinatra.
Executive Creative Director Richard Flintham
Creative Director Juan Cabral
Art Director Juan Cabral
Copywriter Juan Cabral
Director Juan Cabral
Production Company Producer Matthew Fone
Agency Producer Nicky Barnes
Description / Synopsis
Sea brings to life the extraordinary purification process that the makers of Smirnoff go through to create the ultimate pure vodka. The film see the sea dramatically ridding itself of an incredible range of debris that has been deposited in it over the years.
Agency: JWT London
Production Company: Rattling Stick
Advertiser: Diageo
Brand Name: Smirnoff Red
Date of First Publication 8/17/2007
Executive Creative Director Nick Bell
Creative Director Jonathan Budds, Anita Davis
Art Director Rob Spicer
Copywriter Adam Griffin
Director Daniel Kleinman
Production Company Producer Johnnie Frankel
Agency Producer Sarah Patterson
Editor Steve Gandolphi
Editing Company Cut + Run
Post Production Framestore
Music Peter Raeburn
Sound Design Company Soundtree
Titles: Mom, Baby Pictures, Auditorium Client: Reckitt Benckiser / Clearasil Agency: Euro RSCG Worldwide, New York Copywriter: Jason Kreher Art Director: Dave Arnold Agency Producer: Dan Fried Director: Brian Lee Hughes Production Company: OPC, Toronto Director of Photography: Marcelo Durst Line Producer: Jeff McDougall Executive Producer: Harland Weisz Editorial Company: Scott Gibney, Berwyn Editorial New York
Titles: Mom, Baby Pictures, Auditorium Client: Reckitt Benckiser / Clearasil Agency: Euro RSCG Worldwide, New York Copywriter: Jason Kreher Art Director: Dave Arnold Agency Producer: Dan Fried Director: Brian Lee Hughes Production Company: OPC, Toronto Director of Photography: Marcelo Durst Line Producer: Jeff McDougall Executive Producer: Harland Weisz Editorial Company: Scott Gibney, Berwyn Editorial New York
A new Bundy campaign from Leo Burnett, Sydney. The script was first written December 2005 by Stephen Coll and Mark Collis. This was followed a fairly gruelling 18 months of pre-production before shooting in February 2007 with Guy Manwaring from Therapy Films, London.
Writer: Stephen Coll
Creative Director: Mark Collis
Producer: Adrian Shapiro
Agency: Leo Burnett, Sydney
Director: Guy Manwaring, Therapy
Agency: la comunidad / the community (Miami Beach)
Advertiser: cyloop LLC
Brand: cyloop.com
Business Sector: Online Leisure & Entertainment Services
Campaign: Don't Live Long
Market: United States
Tagline: artists + fans, connected...
Client: Skittles
Agency: TBWA/Chiat/Day/New York
Executive Creative Director: Gerry Graf
Group Creative Director: Ian Reichenthal, Scott Vitrone
Art Director: Craig Allen
Copywriter: Eric Kallman
Senior Agency Producer: Nathy Aviram
Director: Tom Kuntz
Production Company: MJZ
Producer: Scott Kaplan,
Wendy Garfinkle
Executive Producer: Jeff Scruton
Editorial Company: Mackenzie-Cutler
Editor: Gavin Cutler
VFX: The Mill
Flame Artist: Angus Kneale
Telecine: Company3
Colorist: Tim Masick
Client: Skittles
Agency: TBWA/Chiat/Day/New York
Executive Creative Director: Gerry Graf
Group Creative Director: Ian Reichenthal, Scott Vitrone
Art Director: Craig Allen
Copywriter: Eric Kallman
Senior Agency Producer: Nathy Aviram
Director: Tom Kuntz
Production Company: MJZ
Producer: Scott Kaplan,
Wendy Garfinkle
Executive Producer: Jeff Scruton
Editorial Company: Mackenzie-Cutler
Editor: Gavin Cutler
VFX: The Mill
Flame Artist: Angus Kneale
Telecine: Company3
Colorist: Tim Masick
Description / Synopsis
A bunch of young, promising engineers build a large construction to have some fun with a coming train. Hydro is looking forward to these kids growing up.
Context
Hydro is a Oil & Energy Company. Recruitment of young people to science subjects with the objective of increasing the knowledge of Hydro as possible place of work
Agency: DDB Oslo AS
Advertiser: Hydro Texaco
Agency: DDB Oslo
Editing Company: Chimney Pot
Visual Effects Company: Fido
Art Director: Martin R.Thorsen
Director: Roenberg
Production Company: Motion Blur, Oslo
Agency Producer: Cyrill Boije
Account Executive: Atle Skageng
Copywriter: Torbjørn Kvien Madsen
Producer: Richard Patterson
Cinematographer: Gaute Gunnari
Account Manager: Mirka Harkonen
Advertiser: ANHEUSER BUSCH
Product/Service: BUD LIGHT
Advertising Agency: DDB CHICAGO
Country: USA
Advertising Agency: DDB CHICAGO
Country: USA
Executive Creative Director: Paul Tilley
Creative Director: Mark Gross (Group Creative Director)/Chuck Rachford/Chris Roe
Copywriter: Jason Karley
Art Director: Galen Graham
Agency Producer: Will St. Clair/Maureen Lynch
Account Supervisor: JT Mapel
Production Company, City: HUNGRY MAN, Santa Monica
Country: USA
Director: David Shane
Editor: Matthew Wood
Synopsis
An innocent attempt to clean up the language around an office has the opposite effect once the reward of Bud Light is thrown into the mix. The video was uploaded to YouTube over 300 times by consumers garnering over 3 million hits, and was favorited over 15,000 times. It was also circulated via email as a QickTme attachment of which only 12 millions views were trackable, with actual estimates being much higher.
Description / Synopsis
A bunch of young, promising engineers hotwire dads car to see how it handles when it is remote controlled. Hydro is looking forward to these kids growing up.
Title: "Car"
Agency: DDB Oslo AS
Advertiser: Hydro Texaco
Campaign Name: Small Engineers
Date of First Publication: 6/6/2007
Country: Norway
Awards Eurobest, 2007 (Eurobest Silver Campaign) for Corporate Image
"Nothing to be scared of if there is light. The light is your true friend". This is a story about being scared of the dark. During a picnic in the daytime, a father introduces various kinds of Thai ghosts to his son. He has fun getting to know them. Once the light was off, everything became scary. After the launch, this television commercial became the "Talk of the town" and has been requested for download by consumers from many websites.
Title:
CAKE
Advertiser: SKODA
Product/Service: SKODA FABIA
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Executive Creative Director: Richard Flintham
Copywriter: Chris Bovill/John Allison
Art Director: Chris Bovill/John Allison
Agency Producer: Nicky Barnes
Account Supervisor: Simon Owen
Production Company, City: GORGEOUS ENTERPRISES, London
Country: UNITED KINGDOM
Producer: Rupert Smythe
Director: Chris Palmer
D.O.P/Lighting Cameraman: Bruno Delbonnel
Editor: Paul Watts @ The Quarry
Music - Artist/Title: Rodgers and Hammerstein - Julie Andrews "My Favourite Things"
Sound Design/Arrangement: Parv Thind @ Wave
Synopsis
To launch the new Skoda Fabia we wanted to demonstrate how it is jam-packed with lots of neat design touches with the line "full of lovely stuff". We then dramatised this by spending 4 days with master bakers, icers, and a brick layer to make a full size replica of the car entirely out of lovely cake.
Title:
NIGHT DRIVE
Advertiser: VOLKSWAGEN
Product/Service: VW GOLF
Advertising Agency: DDB LONDON
Country: UNITED KINGDOM
Advertising Agency: DDB LONDON
Country: UNITED KINGDOM
Executive Creative Director: Jeremy Craigen
Creative Director: Jeremy Craigen
Copywriter: Sam Oliver
Art Director: Shishir Patel
Agency Producer: Lucinda Ker
Account Supervisor: Louise Garner
Advertiser's Supervisor: Morna Steel
Production Company, City: BISCUIT@INDEPENDENT, London
Country: UNITED KINGDOM
Producer: Jay Veal/Richard Packer
Director: Noam Murro
D.O.P/Lighting Cameraman: Paul Cameron
Editor: Tim Thornton Allen (Marshall Street)
Music - Artist/Title: Cliff Martinez/"Don't Blow It"
Sound Design/Arrangement: Hass Hassan (Jungle)
Post Production: Alex Thomas (Framestore)
The artists featured at the concert house are distinguished first and foremost by their passionate devotion to music. They truly have "music in the their blood" - the tagline of the film. For two minutes the film envelops viewers in a thrilling world awash with blood and music.
Title: "Symphony In Red"
Agency: Jung von Matt, Hamburg
Production Company: Sehnsucht
Advertiser: Dortmund Philharmonic Concert Hall
Date of First Publication: 4/18/2007
Country: Germany
Language: English
Length: 120 seconds
Creative Director: Sascha Hanke, Timm Hanebeck
Art Director: Sascha Hanke, Timm Hanebeck, Moritz Grub
Copywriter: Michael Okun, Moritz Grub
Director: Niko Tziopanos
