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Focus
This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “
Mysterious coincidences
”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.
| «« Sentimental ads | 14 reels for Valentines Day | Passion for football in advertising »» |
Spot: Domestos NoMos: Romeo & Juliet
| Released: | January 2008 |
| Avertiser: | DOMESTOS
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| Brand name: | Domestos Nomos
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| Agency: | Lowe Indonesia
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| Country: | Indonesia
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| Category: | Household maintenance & pet products
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| Tags: |
tv-spot Creativity Work бытовая химия Asian creative Best of the month Creative review 14 reels for Valentines Day Insecticide Top anti-insects ideas
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Credits:
The fate of two mosquitos in love being put to the testProduct : Domestos Nomos
Agency : Lowe Indonesia
Creative Director: Hanny Shintawati
Art Director: Stephani Pribangun
Copywriter: Patricia Ivana
Agency Producer: Bimoyadi Soemarmo
Director: Bo Krabbe
Prod. Co. : RT Films
Country : Indonesia
Other Credits : Sound Design: Yaya Mando (Little Audio)
Spot: At Last
| Released: | September 2007 |
| Avertiser: | GUINNESS
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| Brand name: | GUINNESS STOUT
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| Agency: | Ringleader Production
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| Country: | USA
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| Tags: |
tv-spot ALCOHOLIC DRINKS Creativity Work Good! Best of the month News TV Spots Creative review Genius Guinness - steps of ad history 14 reels for Valentines Day
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Credits:
Agency: Ringleader Productions, Venice, California USAArt Director: Camellia Cox
Copywriter / Director: Max Gutierrez
Director of Photography: Bobby Eras
Producers: Eli Craig, David Harb, John Burgess
Aired: July 2007
Spot: Anniversary
| Released: | July 2007 |
| Avertiser: | Fleurop-Interflora
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| Brand name: | FLEUROP INTERFLORA
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| Agency: | Walker - Zurich
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| Country: | Switzerland
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| Category: | Transport, travel & tourism
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| Awards: |
Epica Awards 2007 Eurobest 2007 Eurobest 2007 Silver Epica 2007 Film Gold
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| Tags: |
Festivals and Competitions Creative review 14 reels for Valentines Day Sentimental ads Favourite Михаил Елагин Most creative ads for flower delivery
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Credits:
Agency: Walker - ZurichProduction Company: Weilands - London
Director: Anthony Minghella
Director of Photography: Benoit Delhomme
Producer: Mary Francis
Editorial Company: Whitehouse - New York
Editor: Lisa Gunning
Post Production: Adam Glasman, Framestore CFC - London
Sound: Tony Rapaccioli, Wave Studios - London
Music Composition: Gabriel Yared
Flower delivery
Spot: Impulse: TRAIN
| Released: | June 2007 |
| Brand name: | Cannes Lions 2007
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| Agency: | Rebolucion
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| Awards: |
London Awards 2007 TV Campaign Silver Cannes Lions 2007 Film Silver Clio 2008 TV Bronze
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| Tags: |
News Festivals and Competitions Creative review Rebolucion - best works 14 reels for Valentines Day
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Credits:
Category: Cosmetics & BeautyTitle: TRAIN
Advertiser/Client: UNILEVER
Product/Service: IMPULSE
Entrant Company, City: VEGAOLMOSPONCE, Buenos Aires
Country: ARGENTINA
Advertising Agency, City: VEGAOLMOSPONCE, Buenos Aires
Country: ARGENTINA
Executive Creative Director: Hernбn Ponce
Creative Director: Sebastiбn Stagno/Rafael D'Alvia
Copywriter: Analнa Rнos
Art Director: Ricardo Armentano
Agency Producer: Roberto Carsillo
Account Supervisor: Victoria Garzуn
Advertiser's Supervisor: Pablo Gazzera/Alejandro Helou/Julieta Echeita/Fernando Laratro
Production Company, City: REBOLUCION, Buenos Aires
Country: ARGENTINA
Director: Armando Bo/Lemon
Producer: Patricio Alvarez Casado
Music - Artist/Title: Swing Musica
Sound Design/Arrangement: Pomenarec
Post Production: Metrovisiуn
Other Credits: Client Services Director: Vanina Rudaeff
Spot: Shakespearean Gecko
| Released: | June 2007 |
| Avertiser: | THE THAI OLYMPIC FIBRE-CEMENT CO.
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| Brand name: | SHERA CEILING BOARDS
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| Agency: | PUBLICIS THAILAND, Bangkok
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| Country: | Thailand
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| Category: | Household maintenance & pet products
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| Awards: |
Cannes Lions 2007 Film Silver Clio 2008 TV Silver
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| Tags: |
Creativity Work Asian creative Creative review 14 reels for Valentines Day Sentimental ads Favourite Best of the month Festivals and Competitions Suthon Petchsuwan Thai director's Suthon Petchsuwan best commercials
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Credits:
Category: Home Appliances & FurnishingsTitle: SHAKESPEAREAN GECKO
Advertiser/Client: THE THAI OLMPIC FIBRE CEMENT
Product/Service: SHERA CEILING BOARDS
Entrant Company, City: PUBLICIS THAILAND, Bangkok
Country: THAILAND
Advertising Agency, City: PUBLICIS THAILAND, Bangkok
Country: THAILAND
Executive Creative Director: Kitti Chaiyaporn
Creative Director: Kitti Chaiyaporn/Sahaath Limlucksana/Somchai Kiatluknachai
Copywriter: Jittra Thiuthipsakul
Art Director: Somboon Charukijphaisarn
Agency Producer: Wira Suwansilp
Account Supervisor: Supannapa Opaspattamaraj
Production Company, City: MATCHING STUDIO, Bangkok
Country: THAILAND
Director: Suthon Petchsuwan
Producer: Surayut Sritrakul
Other Credits: Computer Graphic: Digital Magic Effects House
Spot: Levi's: DANGEROUS LIAISONS
Credits:
Category: Clothing, Footwear & AccessoriesTitle: DANGEROUS LIAISONS
Advertiser/Client: LEVI STRAUSS
Product/Service: LEVI'S
Advertising Agency, City: BBH, London
Production Company, City: RATTLING STICK, London
Editor: Richard Orrick
Director: Ringan Ledwidge
Copywriter: Dean Wei
Art Director: Steve Wakelam
Executive Creative Director: John O'Keeffe
Creative Director: Caroline Pay
Producer: Sally Humphries
Agency Producer: Davud Karbassioun
Special Effects: Phillip Crowe
Lighting Cameraperson: Alwin Kuchler
Music Composer: Little Annie
Sound Designer: Aaron Reynolds
Account Handler: Dominic Stinton
Brand Manager: Andrea Moore
Spot: Los Corazones
| Released: | May 2007 |
| Avertiser: | MICROSOFT
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| Brand name: | Zune
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| Agency: | 72andSunny
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| Country: | USA
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| Tags: |
Creative review Animation in advertising Prints TV Spots Zune Arts creative collection 14 reels for Valentines Day tv-spot Home electronics & audio-visual Creativity Viral Work Favourite
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Credits:
Agency: 72andSunny, Los Angeles
Production company: Punga, Buenos Aires
Spot: Peugeot 207 cc
| Released: | April 2007 |
| Avertiser: | PEUGEOT
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| Brand name: | Peugeot 207 cc
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| Agency: | EURO RSCG
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| Country: | France
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| Category: | Cars
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| Awards: |
Euro RSCG Worldwide 2007-2008 Starchannel: Best from the best
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| Tags: |
CARS Creativity Work Видео-реклама tv-spot Creative review Big history in 60 seconds 14 reels for Valentines Day Festivals and Competitions
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Credits:
Agency: Euro RSCGArt Director: Chad Mackenzie
Copywriter: Sean Birk
Director: Thierry Poiraud
Director of Photography: Philipe Lesourd
Production: Paranoid Projects
Music: "Kouz 207 Originals"
Spot: Walk The Line
| Released: | December 2006 |
| Avertiser: | LEVI'S
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| Country: | USA
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| Category: | Clothing & footwear
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| Tags: |
Creative review 14 reels for Valentines Day
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Spot: Dandelions
| Released: | June 2006 |
| Avertiser: | DEBEERS
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| Brand name: | Journey Dimond Jewelry
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| Agency: | JWT New York
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| Country: | USA
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| Category: | Personal effects - including perfumes, tobacco & luxury items
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| Tags: |
Creative review Ad chillout - luxury and beauty De Beers - brilliant ads 14 reels for Valentines Day
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Credits:
Агентство: JWT — New YorkГлавный креативный директор: Ty Montague
Исполнительный креативный директор: Walt Connelly, Toby Barlow
Копирайтер: Peter Seterdahl
Арт-директор: Roald Van Wyck
Продакшн: @radical.media — New York
Режиссер: Chris Milk
Spot: Ladybug
| Released: | May 2006 |
| Avertiser: | PEUGEOT
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| Country: | France
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| Tags: |
Creative review 14 reels for Valentines Day
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Spot: Vibrators
| Released: | May 2005 |
| Avertiser: | AIDES
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| Brand name: | AIDS AWARENESS
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| Agency: | TBWA\
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| Country: | France
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| Category: | Public awareness messages
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| Awards: |
Cannes 2005 Gold
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| Tags: |
News TV Spots Creative review Animation in advertising Intimate scenes in advertising Wildfrid Brimo Wildfrid Brimo's best works 14 reels for Valentines Day
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Credits:
Agency: TBWA\PARIS
Production Company: Wanda Productions
Soundtrack/Song: "Baby baby"
Tagline: Live long enough to find the right one. Protect yourself
Original Tagline: Protégez-vous
Awards:
Cannes Lions - International Advertising Festival, 2005 (Gold Lion ) for Public Health & Safety
Prix de la campagne citoyenne, 2005 (Grand Prix)
Epica, 2005 (Winner) for Public Interest
Eurobest, 2005 (Eurobest Gold) for Public Health & Safety
CLIO Awards, 2006 (Gold) for Public Service
Creative Director: Erik Vervroegen
Art Director: Erik Vervroegen
Copywriter: Erik Vervroegen, Véronique Sels
Director: Wilfrid Brimo
Agency Producer: Christine Bouffort
Account Manager: Céline Colin
3D Graphics: Akama
3D Character: Akama
Music: The Vibrators
Music Publisher: Sony Music Publishing
Advertising Manager: Olivier Denous, Olivier Arnou-Laugeac
Lyrics for Baby Baby
Mmm, you’re so pretty,
Not to talk to you would be a crime.
Aah, let me put my arms around you,
Just wanna use up a little of your time.
(And I go -) Baby baby baby,
Baby baby baby,
Baby baby baby,
Won’t you be my girl.
Aah, your eyes are so pretty,
And the clothes you wear they’re so fine.
Hey won’t you come round to my place
Just wanna use up a little of your time.
Spot: DOG
| Released: | October 2002 |
| Avertiser: | BRIDGESTONE
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| Agency: | BBDO BANGKOK LTD.
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| Country: | Thailand
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| Tags: |
Favourite Илья Митрошин Creative review Sentimental ads 14 reels for Valentines Day
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Spot: Pillow Talk
| Released: | January 2001 |
| Avertiser: | DISNEYLAND
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| Agency: | LEO BURNETT
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| Country: | USA
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| Category: | Corporate image
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| Awards: |
Silver Lion Cannes Lions 2001 Film Silver
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| Tags: |
CORPORATE IMAGE Creative review Sentimental ads 14 reels for Valentines Day |