OVERNIGHT SHIPPING SERVICES: ZIP CODES

The advert titled ZIP CODES was done by BBDO NEW YORK advertising agency for OVERNIGHT SHIPPING SERVICES (FEDEX company) in USA. It was released in the December 2008. Business sector is Business equipment & services.

Credits:

• Advertising Agency: BBDO NEW YORK, USA
  Creative Director: Eric Silver
  Creative Director: Eric Silver
  Scriptwriter: Grant Smith
  Agency Producer: Chris Cassar
  Director: Joe Barone
  Producer: Chris Cassar
  Sound Engineer: Tim Leitner
  
  Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
  MVO1: Okay, so I’ve called this meeting to discuss shipping.
  
  FVO1: Love Shipping.
  
  MVO1: We have a lot of customers all over the country. Is there any way we can get shipments to them sooner?
  
  FVO1: Well we could use FedEx First Overnight. They deliver to more zip codes by 8:30 am than anyone else.
  
  MVO1: Really more zip codes, that’s amazing.
  
  MVO2: Yeah but what about the really crazy zip codes like... 1A?
  FVO1: 1A isn’t really a zip code; it’s more like a room number.
  
  MVO2: What about 3.14159?
  FVO1: That’s the numerical value of pi.
  
  MVO3: What about B12?
  MVO2: That’s a vitamin.
  
  MVO2: MCMXCVIII?
  FVO1: Roman numerals.
  
  MVO2: 20,000 Leagues Under the Sea?
  FVO1: A book by Jules Verne.
  
  MVO3: What about 2 pints?
  FVO1: That’s a quart.
  
  MVO2: What about 4 quarts?
  MVO1: That’s a gallon.
  
  MVO2: 3 bean salad?
  MVO1: That’s a salad!
  MVO2: Yes, that’s correct, that is a salad.
  
  MVO3: But say that 3-bean salad was a zip code.
  FVO1: Which it’s not...
  MVO3: Just say it was a zip code, would FedEx First Overnight go there, smarty?
  MVO2: Oh, you got her now Dave!
  
  FVO1: Seriously?
  
  MVO3: What about... 2?
  
  MVO1: I have an idea, let’s use FedEx to stay on top of all our shipping.
  
  ANN: FedEx First Overnight, delivering to more zip codes by 8:30am than anyone else.
  Relax. It’s FedEx.