ERDINGER WEISBIER: YODEL

The advert titled YODEL was done by Saatchi & Saatchi NZ advertising agency for ERDINGER WEISBIER (DB BREWERIES company) in New Zealand. It was released in the April 2009. Business sector is Alcoholic drinks.

Credits:

• Advertising Agency: SAATCHI & SAATCHI NZ, NEW ZEALAND, Auckland
  Executive Creative Director: Mike O'sullivan
  Creative Director: Luke Chess
  Creative Director: Luke Chess
  Scriptwriter: Debs Gerrard/Dave Mygind
  Agency Producer: Vicky Rhedey
  Account Supervisor: Mark Cochrane
  Producer: Vicky Rhedey
  Sound Engineer: David Liversidge
  
  Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
  MVO1: Cheers, mate.
  MVO2: Yeah, cheers.
  
  SFX: Glasses clink
  
  (Every line below is sung, with the final word yodelled)
  
  MVO1: So did ya see the footy?
  MVO2: Na – how did we do?
  MVO1: We won by three!
  MVO2: How was Campbell’s debut?
  MVO1: Well, he busted his knee!
  MVO2: That’s unlucky!
  
  MVO1: I’ve gotta sneeze ah, ah, ah, ah, ah-choo!
  
  MVO2: (Spoken) Another round mate?
  
  SFX: Bavarian music
  
  ANN: Erdinger Weissbier. A Bavarian classic.
  Brief Explanation
  Erdinger Weisbier is a beer straight out of the heart of Bavaria in Germany. Since this region is famous for yodelling, we decided to fuse the beer with this iconic tradition to show how this ‘Bavarian Classic’ installs a little Bavarian yodeller in us all.