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Carlsberg Adverts & Commercials Archive

The Red Hops Experiment

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Credits & Description:

Category: Alcoholic Drinks
Media: Integrated
Brand: Carlsberg
Agency: CP+B
Geo: Denmark
Advertising Agency: CP+B, Copenhagen, Denmark
Creative Directors: Kristoffer Gandsager, James Godfrey
Project Manager: Sofia Brockenhuus-Schack
Strategist: Mathias Birkvad
Director: Lasse Martinussen / Bacon
Executive Producer: Mette Jermiin / Bacon
Producer: Casper Rasmussen / Bacon
Production Managers: Ditte Odgaard Glass, Birgitte Rask / Bacon
DoP: Laust Trier Mørk / Bacon
Lighting: Michael Sørensen / Bacon
Gaffer: Jacob Østergaard / Bacon
Post Production Creative Director / Lead CG: Jonas Dren / BaconX
Executive Producer / Post Production: Camilla Strandgård / Bacon X
Colorist: Hannibal Lang / Bacon X
Sound Design: Kevin Koch / Bacon X
Editor: Simon Borch / Bacon X
Published: October 2017
Synopsis:
To celebrate the longest partnership in premiership history, Carlsberg has crafted a special beer for Liverpool FC football fans. The hops used to make this beer were affected by the light and sound of Liverpool FC games over the last 25 years.

The TV Commercial Ad titled The Red Hops Experiment was done by Crispin Porter + Bogusky Copenhagen advertising agency for brand: Carlsberg in Denmark. It was released in the Oct 2017.
Advertiser: Carlsberg Group
Brand name: Carlsberg
Agency: Crispin Porter + Bogusky Copenhagen
Country: Denmark
Category: Beers and Ciders, Sports Teams & Events
Released: October 2017

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