PETEROSAURUS

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Released:	March 2005
Advertiser:	Buenos Aires Zoo
Brand name:	Buenos Aires Zoo
Product:	Zoo
Agency:	Del Campo Nazca Saatchi & Saatchi
Country:	Argentina
Category:	Entertainment & leisure, Zoos

Credits & Description:

Advertising Agency: DEL CAMPO NAZCA SAATCHI & SAATCHI, ARGENTINA, Buenos Aires
Creative Director: Chavo Demilio
Scriptwriter: Mariano Serkin/Jorge Ponce Betti
Agency Producer: Cosme Argerich/Luli Dragan
Account Supervisor: Pablo Ordoñez/Cecilia Senesi
Advertiser's Supervisor: Fernando Chaín/Liu Dambolena


Script in English
Woman: Pete... Petero... Peterosau...Pete... Peterosaurus... Peterosaurios.

VO: Come to see them, it’s much easier. Dinosaurs at the Zoo. Buenos Aires Zoo. Close, very close to you.
Script in Orginal Language
Woman: Pete... Petero... Peterosau...Pete... Peterosaurus... Peterosaurios.

VO: Vení a verlos, es mucho más fácil. Dinosaurios en el Zoo. Zoo de Buenos Aires. Cerca, pero bien cerca tuyo.
Brief Explanation
Dinosaurs' names are long and difficult to pronounce. In this campaign the characters try to pronounce the complete names, but get stuck in the middle or mispronounce them, making it sound as if they are really saying swear words, until they are finally able to say the dinosaurs' names correctly. In the pieces presented, "pete" means "fellatio", "garcha" means "fuck" and "podonga" is a funny name for a penis.

The Radio ad titled PETEROSAURUS was done by Del Campo Nazca Saatchi & Saatchi advertising agency for product: Zoo (brand: Buenos Aires Zoo) in Argentina. It was released in the Mar 2005.