BOSCH / Print/Outdoor adverts

Bosch EAZEO CCTV Security System: Postbox Polaroids

Released: February 2008
Advertiser: BOSCH BOSCH
Advertising Agency: DDB SOUTH AFRICA DDB SOUTH AFRICA
Country: South Africa South Africa
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The advert titled Postbox Polaroids was done by DDB SOUTH AFRICA advertising agency for BOSCH company in South Africa. It was released in the February 2008. Business sector is Home electronics & audio-visual.

Credits:

  • To advertise the benefits of a Bosch EAZEO CCTV Security System we actively demonstrated the disadvantages of not having one. Polaroid photos were taken outside homes and businesses and a sticker was placed on the back before dropping them in their respective mailboxes. After shuddering, customers could phone the advertised number for installations in their area.


    Product : Bosch CCTV Security Systems
    Agency : DDB South Africa
    Executive Creative Director: Gareth Lessing
    Art Director: Darren Borrino
    Copywriter: Stuart Turner
    Art Director: Julie Maunder
    Country : South Africa
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