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Beck's Adverts & Commercials Archive

Nature


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Credits & Description:

Media: Outdoor
Geo: Bulgaria
Category: Alcoholic Drinks
Agency: Lowe
Brand: Beck's
Brewed with only national ingredients and an open mind

100 kilograms of live moss were shaped into graphic elements that symbolize Beck’s brand ingredients - young, free, open-minded, innovative and trend-setting, and then installed consecutively on a 5x9m OOH, thus gradually forming a shape of a bottle and delivering the message.

Advertising Agency: Lowe Swing Communications, Sofia, Bulgaria
Creative Director: Emanuela Chahinian
Art Director: Stefan Chinov
Copywriter: Emanuela Chahinian
Illustrator: Stefan Chinov
Media: GreenGraffiti / Metropolis Outdoor Media Group
Published: April 2012

The Outdoor Advert titled Nature was done by LOWE advertising agency for product: Becks Beer (brand: Beck's) in Bulgaria. It was released in the Jun 2012.
Advertiser: Anheuser-Busch InBev N.V.
Brand name: Beck's
Product: Becks Beer
Agency: LOWE
Country: Bulgaria
Category: Beer
Released: June 2012

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