Asthma Foundation / Print/Outdoor adverts

Asthma Foundation: Suffocation

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Released:	October 2009
Advertiser:	Asthma Foundation
Advertising Agency:	OGILVY & MATHER AUCKLAND
Country:	New Zealand
Category:	Public health & safety
Tags:	Asthma suffocation effect (plastic covers)

The advert titled Suffocation was done by OGILVY & MATHER AUCKLAND advertising agency for Asthma Foundation company in New Zealand. It was released in the October 2009. Business sector is Public health & safety.

Credits:

Tagline: Help New Zealand children breather easier.

Inserts placed inside the plastic covers of 10,000 subscription magazines, demonstrating the suffocation effect that asthma has on New Zealand children.

Advertising Agency: Ogilvy Auckland, New Zealand
Executive Creative Director: Jeremy Taine
Creative Directors: Basil Christensen, Damon O'Leary
Copywriters: Tom Paine, Ben Pegler
Art Director: Tom Paine
Photographer: Fraser Clements
Retoucher: Hayden Wood
Account manager: Petra Skoric