Armstrong laminate floors: Marlon Brando

The advert titled Marlon Brando was done by BBDO NEW YORK advertising agency for ARMSTRONG FLOORS company in USA. It was released in the April 2008. Business sector is Home appliances & furnishings.

Credits:

• The campaign uses the theme “It only looks like the real thing” to show the upscale appearance and quality of Armstrong’s laminate floors. To highlight the theme, each execution features professional look-a-likes for well-known celebrities Lucille Ball, James Dean and Marlin Brando. The agency worked with photographer Norman Jean Roy, whose works can be found in fashion magazines like Vogue, Men’s Vogue, Vanity Fair, Allure and Glamour.

  
  Advertising Agency: BBDO New York, USA
  Chief Creative Officers: David Lubars, Bill Bruce
  Exec. Creative Director: Susan Credle
  Assoc. Creative Director: David DiRienz
  Copywriter/Art Director: David DiRienz
  Photographer: Norman Jean Roy