Intro

Credits & Description:

The 1 minute 45 second viral to launch a campaign of five internet spots for Allstar. Created by Leo Burnett Chicago and shot by Jim Tozzi from T.H.E.M. The campaign features 'Bergwood', a mid-thirties colledge footballer, in training.
Product: Allstate
Agency: Leo Burnett Chicago
Creative Director: Charley Wickman
Art Director: Dave Deroma
Copywriter: tony pawela
Agency Producer: Vincent Geraghty
Director: Jim Tozzi
Production: T.H.E.M. New York
DoP: Fortunato Procopio
Producers: Tony Harding, Gary Kout
Post: T.H.E.M.
Sound: Creative Audio Post, New York
Country: United States of America