Creativity comes from the spark of an idea: but what causes the spark? It can be a word or an image, an idea or event: and sometimes different sparks can lead to the same result.
Here you can see similar ideas played out by different agencies. Before you shout 'plagiarism!' however, remember that coincidence can be a tricky topic. It's often impossible to know where the ideas come from, or who had the idea first.
We think the truth can only ever be told by the creative teams involved...
Shoulda used Vicks.
NyQuil is #1 pharmacist recommended. Available at your local supercenter.
Advertising Agency: Saatchi & Saatchi X, Springdale, USA
Executive Creative Director: Dan Streety
Creative Director: Andy Tyer
Art Director: Vincent Straszewski
Copywriter: Sean O'Dell
Designer: Justin V. Leland
Released: December 2008
Don’t let acid attack claim another victim. Acid attacks are a common form of violence that occurs in many South East Asian and African countries. This scary act leaves thousands of women scarred for life every year. We can’t heal their wounds, but we can definitely put a stop to acid violence. To find out how, visit www.asti.org.uk
Advertising Agency: JWT, Dubai, UAE
Executive Creative Director: Chafic Haddad
Art Director: Sally Tambourgi
Copywriters: Sally Tambourgi, Nrushingha Chowdhury
This ad was publishes with both paghes glued together.
Copy: Hombre magazine. That's us.
Prints: «Wanda», «Evangelina», «Jessica», «Sabrina»
Client: Editorial Perfil
Brand: журнал Hombre
Agency: Leo Burnett Buenos Aires
Country: Argentina
Creative Director: Pablo Capara, Sebastian Olivieri
Copywriter: Carolina Mendez
Art-director: Diego Salas