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The advert titled Winning lotto numbers was done by TBWA\CHIAT\DAY New York advertising agency for ABSOLUT company in USA. It was released in the November 2008. Business sector is Alcoholic drinks.
Credits:
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In an ABSOLUT World, lottery billboards show you the winning numbers for tomorrow’s drawing, not yesterday’s.
Currently running in New York and Los Angeles, the numbers displayed change to show the winning combinations for upcoming drawings.
To give the creative more contextual relevance we placed the New York board alongside a traditional lotto billboard showing the upcoming jackpot amount.
Agency: TBWA\Chiat\Day New York
Chief Creative Officer: Mark Figliulo
Group Creative Director: Rob Smiley
Art Director: Dave Sakamoto
Copywriter: Jonathan Marshall
Retoucher: E-Graphics
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